Tuesday, October 09, 2018

Newsday to install SCS/Track


Newsday Media Group has selected SCS to install SCS/Track for print and digital ad production.

Based in Melville, New York, and reaching over a million households and businesses in Nassau and Suffolk counties, Newsday Media Group is a longtime SCS customer. SCS/Track will be their fourth SCS system, joining Layout-8000, SCS/ClassPag and Fotoware.

SCS/Track replaces two legacy systems that Newsday had been using since 1995. A hundred and fifty employees will be transitioning to SCS/Track. “The biggest gain for us will be going to an all-digital workflow,” said Gregory McDonald, ad systems supervising analyst at Newsday. 

For both print and digital ads, Newsday intends to use SCS/Track’s remote ad delivery capabilities as well as proofing and markup provided by Newsday’s sales staff.

“SCS/Track will combine functionality achieved by disparate systems for all of Newsday Media Group, which includes Newsday’s main daily product as well as the Hometown Shopper weeklies and What’s Happening on Long Island,” said Phil Curtolo, director of sales at SCS.

Pennsylvania-based SCS is privately held by Richard and Martha Cichelli.

Newsday provides news for Long Island and New York City and the ninth largest newspaper in the United States.


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