Digital sports video distribution platform SendtoNews and
the PGA provided livestreamed coverage of the 12th and 17th holes during The
Players Championshiplast week.
The live
stream was featured across Tribune Publishing properties.
Golf fans
could visit the New York Daily News, Chicago Tribune, Orlando Sentinel, Sun
Sentinel, Baltimore Sun or other papers to experience live golf from The
Players, including every shot from one of the most famous holes in all of golf:
The Island Green 17th hole.
“Our goal
is to give our readers the best possible journalism and user experience we
can,” says Colin McMahon, SVP/chief content officer at Tribune Publishing.
“Distributing live sports news through SendtoNews is a natural for us. In this
case, we’re providing golf fans a first-rate viewing experience while exposing
them to a broad array of our own sports journalism.”
The live
stream is the latest in a line of initiatives SendtoNews has provided to
publishers, including AI player technology and content direct from top leagues
in sports, according to the company.
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