News Nirvana, a new service from TownNews, identifies news
deserts, partners with capable local publishers and editors and provides them
with the tools, resources, and consulting to make their new digital news
initiatives successful, says a news release from TownNews.
Qualifying
news start-ups will be equipped with a website that includes editorial tools,
subscription/membership support and site analytics, TownNews says.
Participating
sites will have the ability to distribute their content on the TownNews Content
Exchange, a network of more than 600 participating publishers nationwide.
According
to the University
of North Carolina 's The
Expanding News Desert report, between 1,300 and 1,400 communities have lost
their papers since 2004, leaving them with no local coverage and creating news
deserts.
The first
site to launch on the new platform will be Link 2 Lee's Summit ,
covering Lee's Summit , Missouri .
“News
Nirvana is an incubator for digital news start-ups,” said Rick Rogers, chief
revenue officer at TownNews. "We're giving qualifying publishers access to
a ‘light’ edition of the industry-leading platform that's used by more than
2,000 new organizations nationwide. They can get started without worrying about
the technology — that part is covered.”
News and Tech
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