Tuesday, September 10, 2019

Atlantic introduces metered model


The Atlantic has launched a digital subscription service offering three new subscription plans and introducing a metered model on its website, the publication announced. 

Readers can now see five articles each month before being asked to choose an annual subscription. 

The publication has created digital, print and digital, and premium bundles. In a letter to readers, Editor-in-Chief Jeffrey Goldberg wrote: “My dream is that the steps we take in this period—a difficult one for our industry, as you no doubt know—will guarantee that our magazine will celebrate its bicentennial as a flourishing and indispensable creator of the world’s best journalism.” 

The letter said readers would see more changes in the months to come, including a fresh look and new digital experiences.


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