NJ.com (serving
a number of
The N.J. Schools News campaign signed up 1K+ subscribers
within the first 24 hours of its launch last week, says Subtext.
The text alerts are free, and nj.com says it will only send texts when
it matters. Advance Local owns NJ.com.
Subtext is part of The Alpha Group,
the in-house tech and media incubator for Advance Local.
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