Magazine and catalog delivery network Doorfront Direct has
announced that The Denver Post has launched local delivery of national monthly
magazines.
“As
newspaper penetration declines, carrier recruitment and retention have become
even more important,” said Brian Trujillo, circulation director for The Denver
Post. “Adding monthly magazines to our delivery operation creates more income
for our carriers.”
Through
Doorfront Direct, The Denver Post is delivering 17 national titles within the Denver metro area, including
magazines from Hearst and Conde Nast. By using local newspaper delivery
operations, magazine publishers save on their distribution costs while the
newspapers gain additional revenue.
“Doorfront
Direct allows us to customize our delivery area from zip codes down to the
individual address,” Trujillo
said.
Doorfront
Direct is a partnership of Gannett Publishing Services, based in McLean , Virginia ,
Quad/Graphics, headquartered in Sussex ,
Wisconsin , and ACI Last Mile Network, based in
Long Beach , California .
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